Do You Love LDN?
Don’t you find it funny how a rare sunny day in London usually brings out herds of people wearing:
Okay so we understand that this great city of ours is very cosmopolitan and the city that never sleeps is just as cool but we just felt that LDN could do with better representation among the ‘I love making a statement on my t-shirt’ masses.
And not impressed with the 
knock off variation available at all respectable knock off vendors, we decided to make our own London-loving tee that our city could claim as its own – with its own unique identity.
So after locking ourselves in Clothing For Culture Towers (team member’s bedroom) for the last couple of months we came up with:
As you can see our own soon-to-be iconic logo uses the outline of Greater London as its symbol of love and is brought to life by the River Thames pulsating through the heart of LDN. What’s more we felt the text speak ‘LDN’ did greater justice to the culture of our fast-paced and vibrant city than the more drawn out and formal ‘LONDON’.
We hope you like… browse the site to see the different styles available and comment below to let us know what you think.
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